Behind the Brand: Comuníq PR and Marketing

As a communication educator and practitioner, I’ve always believed in staying connected to the industry I teach. That’s why I founded Comuníq PR and Marketing, a boutique public relations and communications consultancy that allows me to merge real-world experience with academic insight. Through Comuníq, I support mission-driven organizations and thought leaders with strategic storytelling, creative campaign design, and digital communication solutions that resonate.

What We Do at Comuníq

Comuníq PR and Marketing offers a range of customized services tailored to the needs of nonprofits, educational institutions, and small businesses. Our focus is on authenticity, audience connection, and measurable outcomes. I specialize in:

• Strategic Communication Planning- From campaign concept to execution, I help organizations clarify their brand voice and outline a roadmap that aligns messaging with mission and goals.

• Public Relations and Media Outreach- I craft compelling press materials, pitch stories to media outlets, and guide clients through reputation management and brand positioning in a way that builds trust and visibility.

• Social Media and Content Strategy- Whether it’s developing a monthly editorial calendar or producing a visual campaign, I help clients build their digital presence with intentional, engaging content that fosters community.

• Brand Messaging and Story Development- One of my favorite parts of the work is helping clients uncover their core narrative—the “why” behind what they do, and bringing it to life through words and visuals that connect.

My Client Work

My clients range from social impact organizations to educational leaders and wellness entrepreneurs. Recent projects have included:

• A rebrand and digital launch for a health coaching business rooted in holistic wellness and culturally responsive care. I led the brand messaging strategy, developed all web and social copy, and supported a phased launch campaign.

• Media and outreach strategy for a nonprofit education initiative, where I designed a thought leadership PR campaign around storytelling, community engagement, and educator advocacy.

• Content creation and communications planning for an academic research center, including blog ghostwriting, internal newsletters, and helping faculty amplify their work to broader audiences.

What makes each project meaningful is the collaborative process—listening deeply to a client’s vision and translating it into strategic communication that’s not only professional but personal.

Why This Matters

Bringing these experiences into the classroom allows me to offer students real-time case studies, up-to-date practices, and insights into how PR and marketing work in today’s fast-changing media landscape. Comuníq keeps me sharp, relevant, and grounded in the realities of the field.

If you’re a student curious about freelance work or someone looking for light-touch, high-impact communications support, feel free to reach out. Comuníq is more than a business, it’s a creative space for connection, clarity, and communication with purpose.