Comuníq Public Relations and Marketing LLC
Strategic Storytelling for the Arts, Higher Education, Tech, and Wellness
My Story
I founded Comuníq Public Relations with a clear mission: to craft thoughtful, strategic communications for organizations at the intersection of education, technology, wellness, and culture. Rooted in the creative energy of Miami and shaped by my background as a public relations educator, Comuníq PR blends academic insight with data-informed execution to help mission-driven brands elevate their voice and extend their impact.
Before launching Comuníq PR, I spent over a decade teaching public relations, media strategy, and digital branding at institutions including the University of Florida, UMass Boston, University of Central Florida, and the University of Miami. In parallel, I led national and global communications efforts for colleges and universities across the Carnegie Classification spectrum—ranging from R1 research institutions to regional colleges—delivering enrollment-driven marketing strategies, institutional storytelling, and integrated social media campaigns.
My expertise in social media spans both paid and organic strategy, including the development, execution, and optimization of campaigns across Meta, LinkedIn, TikTok, and Snapchat. I've helped institutions increase reach, engagement, and conversions through targeted content strategies, performance analytics, and A/B testing—driving measurable ROI and aligning digital presence with strategic enrollment goals.
These experiences continue to inform my consulting approach: one rooted in higher education strategy, platform analytics, and cross-functional collaboration. Whether supporting a campus-wide rebrand, launching a digital storytelling initiative, or guiding a recruitment-focused social media campaign, I help institutions and impact-driven organizations communicate with clarity, consistency, and creativity.
Services
At Comuníq Public Relations, I help mission-driven organizations communicate with clarity, creativity, and impact. I specialize in strategic storytelling that elevates brands across the arts, higher education, tech, and wellness sectors. My services include full-spectrum media relations—writing and distributing press releases, assembling media kits, hosting press tours, and securing speaking opportunities to position institutional leaders as thought leaders. To boost digital visibility, I provide social media strategy and management, content creation, influencer collaborations, and audience engagement campaigns tailored to each brand's voice and goals.
I also build community partnerships by connecting clients with schools, nonprofits, and local organizations. From coordinating public events to managing sponsorships, I help clients grow visibility and trust where it matters most. My strategic communications offerings include campaign planning, brand positioning, reputation and crisis management, and performance analytics to monitor sentiment and measure success. Whether launching an exhibition, promoting a new wellness service, elevating an academic initiative, or sharing a tech brand’s origin story, Comuníq PR helps clients craft meaningful narratives that resonate.
Clients
